Upwing is able to offer the most advanced drive system in the industry due to its unique and proven knowhow in the use of magnet devices in the downhole environment. The Upwing magnetic coupling allows for the motor system to be fully isolated from the downhole environment, providing the motor operating life typically only seen in surface applications (or not seen in well applications before). The ability to configure the Upwing coupling with the clearances and the torque capability necessary within the constraints of the wellbore and deliver the operating life desired by well operators is a step change in the industry.